Apparel & Fashion

Klaviyo Email & SMS Marketing for Apparel & Fashion Brands

Retention-first email and SMS built around seasonal drops, restocks, and repeat purchase cycles, not a generic 30-day flow.

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Real work with apparel & fashion brands

Leap Retail — +237% Flow Revenue

Ongoing lifecycle strategy and flow management across an entire portfolio of sustainable fashion and retail brands.

Saltsy

Coastal-fashion campaign design and copywriting built around a seasonal collection launch.

Linen + Cloth

Warehouse sale campaign strategy and execution for an apparel and home textiles brand.

Why apparel & fashion brands choose us

  • A retention plan built around your drop calendar and restock cycle, not a generic template
  • Flows and campaigns built to bring in repeat purchases across collections, not just one-time sales
  • Full Klaviyo account setup and management included, so nothing sits half-configured
  • Steady testing every month, so results keep improving instead of flatlining
  • Reports in plain words, with a clear next step every time
  • No long-term contract required to start

Flow types we build

Conversion

Welcome

Turns new subscribers into first-time customers. 3 emails, automated.

Revenue

Abandoned Cart

Recovers high-intent shoppers before they drop off. 2 emails, dynamic content.

Revenue

Back in Stock & Size Restock

Alerts shoppers the moment their size or color is back. 1-2 emails, triggered.

Engagement

Browse Abandoned

Brings back visitors who browsed but never added to cart. 2 emails, automated.

Retention

Post-Purchase & Style Follow-Up

Builds trust, styling content, and second-purchase momentum timed to your drop calendar. 3 emails, automated.

Re-engagement

Win-Back

Brings inactive customers back ahead of a new season or collection. 3 emails, segmented.

Every engagement starts the same way

We don't take on full account management for a brand we haven't audited first.

Step One · Free

The Audit

A full picture of your program: gaps, opportunities, a priority action plan. Delivered within 48 hours.

Step Two · $597

The First Flow

Your #1 audit priority, written and built as a ready-to-launch automation. Live in 3-5 business days.

Step Three · From $2,500/mo

The Revenue Engine

Full program management: flows, campaigns, segmentation, reporting. Done for you, every month.

Questions, answered

What actually happens on the Email Strategy Call?

Naomi will ask you a few questions about your business and what you're selling. Then she'll ask for a quick look at your Klaviyo account, live, on the call. You'll leave with a clear picture of what's working, what isn't, and what the biggest opportunity is. No deck, no pitch, no pressure.

How do you handle seasonal drops and sale spikes?

Apparel revenue is lumpy by nature, concentrated around launches, restocks, and sales. We build a campaign calendar around your actual drop schedule and pre-build the flows (waitlist, launch, post-sale win-back) so the spike is captured instead of just survived.

Why are my emails going to spam even though nothing changed?

Nothing changed on your end, but your authentication setup didn't stay static even if you didn't touch it. DMARC, DKIM, and SPF records can drift out of alignment as ESPs update their infrastructure or inbox providers tighten their spam filters over time. This is a DNS-level problem, not a copywriting problem, so no amount of subject line testing fixes it.

Do I need to share my Klaviyo password?

No. We just need view access, you can add us as a read-only user in under a minute, or share your screen on the call. Either works.

Other industries we work with

Your customers are already in the inbox.

Let's give them a reason to stay.

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